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Since the end of 2002, A SEED Europe has started a campaign called Agrocadabra, or the 'Campaign on Food Security, Agricultural Biodiversity and Alternatives to Corporate-Dominated Industrial Agriculture', to be more precise. The Agrocadabra campaign is a combination of two previous A SEED campaigns. One is on Genetic Engineering, and another called UN-Corporated, on corporate greenwashing and industry lobbyingtowards the United Nations World Summit on Sustainable Development in Johannesburg, August 2002.